Who is the designer? How does this person create order out of creative chaos? From a film perspective, what does a designer do in the film industry...
Who is the designer? How does this person create order out of creative chaos? From a film perspective, what does a designer do in the film industry? Namely, he is an integral part of the film set and works together with the Art Director , and is in charge of the entire visual code that appears in a certain film.
For example, if the film takes place in the future, then the designer, together with the Art Director and the director, must visualize what a scene will look like in 50 or 100 years.
According to Branimir Lazanja , a designer and lecturer* at VERN's undergraduate study program Film, Television and Multimedia Design: " He has to think about what clothes, cigarettes, packaging will look like, how food will be designed, what advertisements on buildings will be like, what graphics people will wear, what technology and technological interfaces will look like, what phones will look like in the future,... After the final clap and the final cut have been made, the designer creates a poster, a title track and, together with marketing agencies, devises the promotion of the film."
In the video, find out, among other things, even more interesting details about the relationship between designers and communications, designers and film, and designers and video games.
| *He also teaches at the graduate program in Business Communications Management. |
