Creative tools in management
ECTS: 4
Year/Semester: 2 . years, 3 . semester
Total hours: 30
Lecturers
Course objectives
The aim of the course is to introduce students to the processes of creativity, their importance in the 21st century as one of the main characteristics that separates humans from artificial intelligence. The course teaches how to encourage, develop, and maintain creativity in a business context. Students will be introduced to various creative techniques and tools that serve to extract maximum creative potential. Special emphasis will be placed on developing techniques, generating ideas, and selecting and evaluating techniques.
Learning outcomes
The aim of the course is to introduce students to the processes of creativity, their importance in the 21st century as one of the main characteristics that separates humans from artificial intelligence. The course teaches how to encourage, develop, and maintain creativity in a business context. Students will be introduced to various creative techniques and tools that serve to extract maximum creative potential. Special emphasis will be placed on developing techniques, generating ideas, and selecting and evaluating techniques.