Internet marketing and branding

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Free programs with HZZ vouchers

About the program

APPLICATIONS IN PROGRESS.

Find out more about CES vouchers

  • Guided learning process: 62 hours
  • Work-based learning: 99 hours
  • Independent activities: 64 hours

Upon successful completion of the training program for micro-qualifications Internet marketing and branding, you will receive a certificate for entering the title in the e-work book.

Digital marketing has almost eradicated all other forms of traditional marketing. Advertising is now faster, more accessible and more measurable than ever before, and businesses whose presence is not visible on the Internet are, for most users, as if they did not exist. That is why digital marketing experts are currently a “hot commodity” on the job market. Every company, not only corporations but also every small family business, is fighting for visibility on the Internet.
This is where you enter the story.
You too can create a campaign that people will actually click on.
You too can be part of the coming generation.
Learn how.

Competencies (what you will learn)

  • distinguish the specifics of digital marketing channels
  • determine the correct social network depending on the product and/or service
  • prepare key information in the form of a news summary to be published and/or shared
  • create an ad in line with different digital marketing channels
  • monitor the effectiveness of advertising
  • create an insight into the position of competing products/services in relation to our own products/services
  • Communicate in writing and orally following business standards in written and oral communication
  • conduct negotiations in accordance with business etiquette and rules of business communication
  • know the basics of IT literacy in business communication
  • independently use modern IT tools for processing tables, text and presentations

Vaucher

It's never too late to acquire and improve new skills in demand on the labor market, and thanks to the Croatian Employment Service's education voucher system, you can now do so for free at VERN' University.

Choose a program, apply and turn a new page in your professional career. What is an education voucher?

What is an education voucher?

The Education Voucher is a financial support from the Croatian Employment Service, which, in cooperation with educational institutions, allocates public funds for adult education. Each voucher user is enabled to independently choose an educational program, as well as an education provider, among which VERN' University proudly takes its place.

Who can use the voucher?

Vouchers can be used by all unemployed and employed persons over the age of 15, who are guaranteed the acquisition of the necessary skills for career development, employment or job retention.

The right to use vouchers is not exercised by persons in the regular education system (pupils), persons in the higher education and science system (students), and pension beneficiaries.

Using the program is simple and easily accessible:

  • The first step is to request the offer you need below on the selected program in order to submit a request to the CES. The offer is not binding and serves only to register for the use of the voucher on the CES website.
  • The second step is to visit the website vauceri.hzz.hr where you will find all the details about the application process.

Programs covered by the education voucher system are held on the premises of VERN' University (VERN' Cube, Palmotićeva 82/1, Zagreb), and are available to participants from all over Croatia through online classes. 

For more detailed information, you can contact us on 091 4825 043 or email infoprogrami@vern.hr

LIFE ON VERN'

Studying at VERN' University is much more than just dry learning of theory. Students further develop theoretical knowledge from lectures through project assignments in collaboration with successful companies, thus developing skills for the business world and building relationships. In addition, they have the opportunity to engage in a variety of extracurricular activities - from playing sports through the VERN' Sport program and absorbing cultural content through the VERN' Culture program, to getting involved in student initiatives, organizing various events, attending seminars and workshops, and visiting the most important conferences and business-educational events.

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