Creative tourism and storytelling in the function of heritage valorization

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Free programs with HZZ vouchers

About the program

APPLICATIONS IN PROGRESS.

  • Guided learning and teaching process: 35 hours
  • Through work-based learning: 25 hours
  • Independent activities of the participants: 15 hours 

Program entry requirements: Full qualification at level 4.2

The educational program Creative tourism and storytelling in the function of heritage valorization is aimed at acquiring the key competencies necessary for effective planning and organization of tourist activities that highlight heritage values. Participants will investigate the importance of valorizing heritage values ​​in tourism, with an emphasis on the assessment of the impact of tourism on the preservation and protection of these values. Through lectures and analysis, participants will develop skills for preparing and managing creative projects, solving potentially critical situations, and applying storytelling techniques to deepen the connection between tourists and local cultural heritage.

Practical exercises include the development of thematic offer plans that are aligned with landscape factors, historical-cultural and agricultural elements. Participants will develop creative animation activities related to hiking trails, cycling trails and pilgrimage routes, and will also value ecological resources such as organic products and eco-villages. Through creative storytelling, participants will develop tourism programs that highlight heritage values, allowing visitors to gain a deeper understanding of the culture and traditions of the destination.

Practical work in the development and presentation of these programs ensures the acquisition of skills necessary for the implementation of active and engaging tourism offers. This integrated approach encourages participants to think creatively and innovate in linking tourism with cultural heritage, enabling them to become competent and responsible managers of heritage resources in the context of sustainable tourism.

Competencies (what you will learn)

  • Explore different forms of cultural and natural heritage of tourist destinations
  • Valorize the importance of heritage values ​​in tourism
  • Assess the impact of tourism on the preservation and protection of heritage values
  • Critically evaluate different approaches to the preservation and valorization of heritage values
  • Create tourism programs that emphasize heritage values
  • Plan activities and a program for visiting heritage-based tourist destinations
  • Presenting heritage values ​​to tourists in an innovative way

Vaucher

It's never too late to acquire and improve new skills in demand on the labor market, and thanks to the Croatian Employment Service's education voucher system, you can now do so for free at VERN' University.

Choose a program, apply and turn a new page in your professional career. What is an education voucher?

What is an education voucher?

The Education Voucher is a financial support from the Croatian Employment Service, which, in cooperation with educational institutions, allocates public funds for adult education. Each voucher user is enabled to independently choose an educational program, as well as an education provider, among which VERN' University proudly takes its place.

Who can use the voucher?

Vouchers can be used by all unemployed and employed persons over the age of 15, who are guaranteed the acquisition of the necessary skills for career development, employment or job retention.

The right to use vouchers is not exercised by persons in the regular education system (pupils), persons in the higher education and science system (students), and pension beneficiaries.

Using the program is simple and easily accessible:

  • The first step is to request the offer you need below on the selected program in order to submit a request to the CES. The offer is not binding and serves only to register for the use of the voucher on the CES website.
  • The second step is to visit the website vauceri.hzz.hr where you will find all the details about the application process.

Programs covered by the education voucher system are held on the premises of VERN' University (VERN' Cube, Palmotićeva 82/1, Zagreb), and are available to participants from all over Croatia through online classes. 

For more detailed information, you can contact us on 091 4825 043 or email infoprogrami@vern.hr

LIFE ON VERN'

Studying at VERN' University is much more than just dry learning of theory. Students further develop theoretical knowledge from lectures through project assignments in collaboration with successful companies, thus developing skills for the business world and building relationships. In addition, they have the opportunity to engage in a variety of extracurricular activities - from playing sports through the VERN' Sport program and absorbing cultural content through the VERN' Culture program, to getting involved in student initiatives, organizing various events, attending seminars and workshops, and visiting the most important conferences and business-educational events.

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