About the program
APPLICATIONS IN PROGRESS.
The regular price of the program is 400,00 €
The program is free with the use of CES vouchers
- Guided learning and teaching process: 20 hours
- Through work-based learning: 20 hours
- Independent activities of the participants: 10 hours
Applications are ongoing.
Start of program implementation: September/October 2025.
Requirements for admission to the program: qualification at level 1 of the CROQF
The educational program Communication and Cultural Diversity in Tourism is conducted for 50 hours and uses a hybrid teaching model. Through lectures and practical work, participants will learn about culture and its characteristics, distinguish the basic concepts of multiculturalism, interculturalism and discrimination, the influence of culture on the behavior of customers - tourists, and will deal with the characteristics of different subcultures (age groups, religious communities, geographic, ethnic, racial, gender, urban) in the context of the behavior of customers - tourists belonging to a particular subculture. Participants will learn to apply appropriate rules and soft skills in communicating with business partners and guests from different cultures.
The goal of the program is to enable participants to acquire the knowledge and skills necessary for effective communication with different cultural groups in tourism, as well as an understanding of cultural diversity and its impact on tourism services.
Competencies (what you will learn)
- Explain the concept and characteristics of culture
- Distinguish between the basic concepts of multiculturalism, interculturalism and discrimination
- Explain the influence of culture on the behavior of tourists
- Describe the characteristics of different subcultures (age groups, religious communities, geographic, ethnic, racial, gender, urban) in the context of the behavior of buyers-tourists belonging to a particular subculture
- Apply appropriate rules and soft skills in communication with business partners and guests from different cultures
Vaucher
It's never too late to acquire and improve new skills in demand on the labor market, and thanks to the Croatian Employment Service's education voucher system, you can now do so for free at VERN' University.
Choose a program, apply and turn a new page in your professional career. What is an education voucher?
What is an education voucher?
The Education Voucher is a financial support from the Croatian Employment Service, which, in cooperation with educational institutions, allocates public funds for adult education. Each voucher user is enabled to independently choose an educational program, as well as an education provider, among which VERN' University proudly takes its place.
Who can use the voucher?
Vouchers can be used by all unemployed and employed persons over the age of 15, who are guaranteed the acquisition of the necessary skills for career development, employment or job retention.
The right to use vouchers is not exercised by persons in the regular education system (pupils), persons in the higher education and science system (students), and pension beneficiaries.
Using the program is simple and easily accessible:
- The first step is to request the offer you need below on the selected program in order to submit a request to the CES. The offer is not binding and serves only to register for the use of the voucher on the CES website.
- The second step is to visit the website vauceri.hzz.hr where you will find all the details about the application process.
Programs covered by the education voucher system are held on the premises of VERN' University (VERN' Cube, Palmotićeva 82/1, Zagreb), and are available to participants from all over Croatia through online classes.