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Financing and marketing in creative industries

ECTS: 4

Year/Semester: 2 . years, 4 . semester

Total hours: 60

Lecturers

Asst. Prof. Ivan Maloča

Course objectives

The aim of the course is to acquaint students with the specific forms and legalities of financing in creative industries and the financial monitoring of audiovisual and/or media projects in a transmedia environment. Acquaintance of students with scientific and practical achievements and applications of different work models in the specific domain of financing and marketing in creative industries.

Learning outcomes

The aim of the course is to acquaint students with the specific forms and legalities of financing in creative industries and the financial monitoring of audiovisual and/or media projects in a transmedia environment. Acquaintance of students with scientific and practical achievements and applications of different work models in the specific domain of financing and marketing in creative industries.

LIFE ON VERN'

Studying at VERN' University is much more than just dry learning of theory. Students further develop theoretical knowledge from lectures through project assignments in collaboration with successful companies, thus developing skills for the business world and building relationships. In addition, they have the opportunity to engage in a variety of extracurricular activities - from playing sports through the VERN' Sport program and absorbing cultural content through the VERN' Culture program, to getting involved in student initiatives, organizing various events, attending seminars and workshops, and visiting the most important conferences and business-educational events.

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