Strategic management
ECTS: 5
Year/Semester: 2 . years, 4 . semester
Total hours: 60
Lecturers
Course objectives
To introduce students to the conceptual framework and analytical tools of strategic management that identify key drivers of organizational performance and explain how to formulate, implement, and control strategies in a changing business environment.
To provide an understanding of the fundamental concepts of strategic management: environmental scanning, strategy formulation, strategy implementation, and strategic control.
Learning outcomes
To introduce students to the conceptual framework and analytical tools of strategic management that identify key drivers of organizational performance and explain how to formulate, implement, and control strategies in a changing business environment.
To provide an understanding of the fundamental concepts of strategic management: environmental scanning, strategy formulation, strategy implementation, and strategic control.
