Design in visual communications
ECTS: 5
Year/Semester: 1 . years, 2 . semester
Total hours: 30
Lecturers
Course objectives
Identify the role of design (from sign to advertising) in business communication.
Through independent projects, analyze the design and communication of a particular brand, in order to understand its meaning and values.
Through practical exercises using design tools: sign (logo), color, typography, independently create a template for MS Office programs (Word, PowerPoint, Outlook).
Learning outcomes
Identify the role of design (from sign to advertising) in business communication.
Through independent projects, analyze the design and communication of a particular brand, in order to understand its meaning and values.
Through practical exercises using design tools: sign (logo), color, typography, independently create a template for MS Office programs (Word, PowerPoint, Outlook).
