Public relations in integrated communications
ECTS: 5
Year/Semester: 1 . years, 1 . semester
Total hours: 30
Lecturers
Course objectives
Public Relations in Integrated Communications encompasses the analysis, planning, implementation and impact analysis of key communication tools in public relations, depending on the medium and publics. Accordingly, students will analyze, compare, evaluate and propose content in detail for the purpose of constructing individual content of selected communication tools.
Learning outcomes
Public Relations in Integrated Communications encompasses the analysis, planning, implementation and impact analysis of key communication tools in public relations, depending on the medium and publics. Accordingly, students will analyze, compare, evaluate and propose content in detail for the purpose of constructing individual content of selected communication tools.
